Troops.ai Blog - Sales, Automation, and Success Tips

Research: The Explosive Growth of Slack Is Creating New Roles to Manage Collaboration

Five years ago, no one had ever heard of Slack. Launched in 2013, Slack exploded onto the business landscape, quickly becoming the fastest-growing business application of all time. The reason? Slack increases productivity, turning internal communication from a tangle of forwarded email chains into a choreographed dance of organized conversations. For customer-facing teams, leading organizations […]

How Contently Uses Slack, Salesforce, and Troops to Excel at Client Onboarding

Greg Merson has been working in Sales Operations at Contently for a year and a half and has been involved in sales operations a lot longer than that. Contently — if you’re not aware of the company — helps global enterprises create engaging content for their most important audiences. Their approach integrates an end-to-end content marketing platform, on-demand […]

Fill Your Sales Pipeline by Finding “The Entry Point” (Interview with Craig Rosenberg)

When Craig Rosenberg conducted training for sales reps at an enterprise software company, he pushed them to consider alternate points of contact to fill their sales pipeline. Part way through, a salesman interrupted his presentation and said, “Craig, I just want you to know that I only go high. I only go to the C-level.” […]

We Fixed Our Ideal Customer Profile (in Salesforce) Using This Data-Driven Process

If you’re like most sales professionals, you could probably describe your ideal customer profile in your sleep. And you know who is buying your product and why. What if I told you that you could be completely wrong? Because we were. By the time we’d signed 100 paid businesses, we thought we understood who we […]

Sales Compensation Plans: How Much Do Salespeople Make at Top Tech Companies?

How much do top tech companies structure their sales compensation plans? The answer, it turns out, can vary widely. We analyzed the compensation packages at tech companies known to be aggressively hiring salespeople. Rainmaker already compiled a list of tech companies hiring lots of salespeople, which we verified by looking at whether the company posted […]

Andrew Berger Built Square’s Sales Organization. Here’s His Advice on How to Motivate a Sales Team

In a past life, Andrew Berger was a minor-league baseball pitcher with dreams of the big leagues. From 2011 to 2013, he spent time in both the Arizona Diamondbacks and San Francisco Giants farm systems and had, as he put it, “a cup of coffee” at the AAA level. Today, Andrew oversees multiple sales teams […]

How Slack’s Sales Team Uses Slack to Close More Deals

Tom Pae knows how salespeople can use Slack to close more deals. How? Because for more than 2 years, Tom was the Sales Ops Manager at Slack’s Sales HQ in San Francisco. As part of his responsibilities, he worked to help Slack’s sales team get the most of out of their own product. He was […]

How Slack Uses Slack: Naming Conventions, Emojis, and a Raccoon

How does Slack use Slack internally? We asked Tom Pae, former Sales Enablement Manager for Slack, this question, and he shared a series of expert-level tips with us. In what follows, you’ll learn how to use Slack like the pros. Here are 11 Slack best practices to implement in your business. Note: Does your sales […]